Kutol

Kutol Unveils New Content-Rich Website

Kutol Products Company launched a new content-rich, graphically engaging, responsive website containing a wealth of information and tools for properly selecting commercial hand care products including hand soaps, hand sanitizers, and dispensers.  The website features streamlined, user-friendly navigation to help visitors select products based on need, marketing verticals and cost comparisons.  Also available are instructional videos, product information, safety data sheets and an interactive rep locator map.

“The purpose of our newly designed website is to provide comprehensive information about our products so our partners and customers are confident in the hand care products they choose for their particular needs,” states Brandon Jones, vice president of sales and marketing for Kutol Products Company. “Additionally, the navigation is designed so visitors can quickly access the information they are looking for without wasting time scrolling or clicking through non-essential material.”

The primary drop-down navigation bar quickly displays informational pages with a secondary navigation bar to further expedite finding product and industry information.  The addition of an interactive rep map enables visitors to find a rep according to zip codes.

A ‘Resources’ tab directs visitors to product information including a cost calculator to compare the cost of Kutol products against competitors, downloadable handwashing and sanitizing signage and eGuides. Visitors can view informational videos on the company, its products and installation procedures.

“In today’s competitive environment, ease of access to product information and interactive tools is more important than ever,” notes Jones. “The materials on our newly designed website quickly guide visitors to pertinent information about our complete line of hand soaps, hand sanitizers, dispensing systems and specialty skin care products.”

Read more: CleanLink article

The website for Kutol was designed and developed by The Media Captain’s team

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About Sarah

Sarah Fry is the marketing Manager at Kutol Products –a leading manufacturer of hand soaps, sanitizers, and dispensing systems for commercial use. In this role, Sarah develops marketing strategies and executes results-driven business-to-business campaigns for Kutol’s full line of skin care products. Sarah’s communications career spans more than 20 years, having spent time in both the public and private sectors. Prior to joining Kutol, she worked in facility services marketing. Her love of solid, worthwhile content means she is constantly creating, which she enjoys very much. Especially in the blog space!